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Domain Name Registration – Part 5
By Franck | January 20, 2009
Niche Marketing Case Study (20 Jan 2009)
Note: I didn’t add screenshots for this part because Screenprint32 doesn’t want to work on my new laptop. It may be because it’s not for vista. I’ll find out, and if I can’t, I will have to start with a new screenshot software…
If it’s your first time here, make sure you start from Day 1 (and follow the blueprint from there):
1. Introduction the the niche marketing case study
Now we are in …
MODULE 2. Preparation
A. Domain Name Registration
In the previous lesson, you learned about your niche, and today, it’s the time to get a domain name.
Yes, I know that you can start with free blogs or even a squidoo lens, but it’s much better to have your own domain name that you control.
For those who can’t buy a domain name, I recommend to start with a free blogger blog or a weebly site. Squidoo is also good (I’ll show you how to use it later on), but there are two many distraction, and this will lower your conversion rates.
I recommend the blogger platform over Squidoo.
Now,
I will register my spyware domain name, and for that, I use namecheap.com
Step 1. Brainstorm (with all the information you gathered from the last lesson, just think about a name you will choose).
For example, I will choose something like: spywaredefender.com or spywarecrusher.com
Question: Should I use keywords in my domain?
My answer: it’s not an obligation (my website mynetmarketingland.com is on google first page for ‘affiliate marketing’, and as you can see, the keyword affiliate is not in the domain).
However, I’ve found that it can help to have the keyword(s) you are targeting in your domain, for several reasons. Here are some of them:
- People will click more when they find your website’s url (whether it’s in the organic or paid traffic results)
- If you decide to go for PPC later on, you will get better quality score
Let’s do it now:
IMPORTANT NOTE: Before you start with step 2, you need to have a web hosting. The UMC is the one I use and recommend. You can read my review here: Ultimate Marketing Center Review
Step 2. Go to namecheap.com
Step 3. Choose a .com extension (I always choose .com, but if it’s not available for the word you chose, you can also choose .net)
Step 4. Type the name you chose in step 1 into the box on the top left (under: “Enter the domain name you want “)
Step 5. Click search (if it’s not available, search again, and think about variations, you can add a letter, or a small word).
Example: at my first attempt, I tried ’spywareremovalpro.com’ and ’spywareremovalnow.com, but they were already taken. All I did was to choose another word instead of ‘pro’ and ‘now’.
Step 6. Once you found a domain name you like, click: add to cart, and then, all you need to do is to follow the instructions on the screen. (The price for a domain name is currently $9.69 with a free whois guard)
B. Changing the name server info
When you are buying your new domain, you will be prompted to add your name servers info. You should receive them in your welcome email when you sign up with the Ultimate Marketing Center Web Hosting.
All you need to do is to add the two name servers into the boxes at name cheap.
Ok,
I finally chose my domain and changed the name servers. It’s ready to make sales… I need to add some pages to this site.
What’s the next step?
Starting my website and getting indexed… I’ll give you a secret weapon to build a site in hours, even if you never did that before.
Franck
PS. Your homeworks.
- Get a hosting account at the amazing Ultimate Marketing Center
- Buy your own domain name at name cheap
Update: I’ve added all the links to the case study below (links open in a new window):
1. Introduction the the niche marketing case study
2. How To Find A Profitable Niche
3. Checking The Niche Popularity
4. Ckecking Niche Profitablity
5. Choosing My Money Making Niche
6. Learning More About The Spyware Niche
8. Getting Website Content And Backlink Strategy Starts
Topics: Uncategorized, clickbank case study | 4 Comments »
January 20th, 2009 at 4:59 pm
I know what you mean about the screen shot issue in vista.. had several troubles when i bought a new laptop that had vista installed.. don’t worry you’ll get used to it!
try the “snipping tool”.. type “snipping” in start menu and you’ll find it.. not a bad screenshot program..
BTW, love this case study..! keep going dude!
January 20th, 2009 at 8:25 pm
I have also been using Squidoo and thought the same as you about a lot of distractions in Squidoo.
However, there is a active community in Squidoo which might lead to more conversions.
And what is Blogger like compared to Squidoo for search engine placement?
Thanks for the opportunity to comment.
January 21st, 2009 at 5:21 am
Nice progress Frank. I have been closely watching this series. For Screenshot I would recommend you to use Snagit (from Techsmith). It is simply the best screenshot tool till date. Further, is it intentional on your part to not to disclose the domain name ? Probably you don’t want the ‘curious’ traffic to this domain so as to ensure an inflow of real traffic only. Am I right ?
Regards
Eklavya
January 21st, 2009 at 8:13 am
Hi,
@ Ryan, thank you I didn’t even know about this tool. In fact, I don’t have a clue about vista… I like it do far though.
@ WaiKei, Squidoo is good to get backlinks and even to promote your products directly.
I said that for those who can’t afford web hosting. Weebly and blogger.com have way “non money” links than Squidoo.
I have excellent results with blogger, but my goal is not really to rank high with the blogger blog… you’ll learn more about my web 20 strategy once we start with traffic.
@ Eklavya, thank you. I’m aware of Snag it, and downloaded it on another computer, but I think it was too complicated (I didn’t even look at it) … I liked the screenshot32 because it’s so easy to use.
As for the domain, I will reveal the stats, and show you the articles, etc… I may reveal it later on, or I’ll send it in the main just for you, my subscribers when I make my first sale.
I’ll see.
Franck